When We Say "Us," We Really Mean Joe
Business Showcase is powered by one person with endless curiosity about businesses and the people who run them.
Meet Joe Cronin
Joe is the host, researcher, interviewer, and editor behind every Business Showcase episode. He's endlessly curious about all kinds of businesses and the people who run them.
Joe was formerly the Head of Sales at Koncert and co-founder of the video company Rewatchable.com. Now he uses that mix of curiosity, storytelling, and sales experience to help companies bring their stories to life.
How Joe Works
Personal Research
Before every interview, Joe personally researches each company, digs into their background, and builds a plan for how to tell their story.
Genuine Interviews
Joe conducts every interview himself, asking real questions he genuinely wants answered—creating authentic, engaging conversations.
Expert Editing & Visual Production
Joe edits every video himself using Riverside, Final Cut Pro, and cutting-edge AI tools. He transforms interviews with text graphics, animations, b-roll, and seamless transitions—creating visually engaging stories that are memorable and persuasive.
Human Connection
The result is a human story that helps viewers connect with the real you and remember your brand long after they watch.
Our Philosophy
Business Showcase isn't about what you do—it's about helping people feel who you are.
Ready to Tell Your Story?
Let Joe help you create a video that shows the world who you really are.

